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It's all in the details

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What the client needed

The client wanted an interactive booth which was on theme for the Melbourne International Coffee Exhibition.

Big branding for a big brand!

What we thought

How do you make a booth capture both the essence of Melbourne’s coffee scene and the modern look of Square branding? Incorporate cafe letting to spell out their benefits silly!

How we activated

Held at the Melbourne Convention and Exhibition Centre, the three-day coffee expo presents an enlightening period for coffee lovers and industry players alike. We used our hire range to support this client. Skins lofty’s to activate the 3x6. Our Loftys incorporate our 3 metre tall panels and our double Myriad counters 2.5. A massive LED’s lit up this stand from afar. The cafe lettering and Square branded keep cups were the details which brought this stand together