EXPO KIT WITH ONE FINE BABY
We used our Expo Skins Shortys to bring the stand to life. At 2400mm high, these versatile structures provided an approachable yet impactful display solution. Clean branding elements, including lollipop plates, foam plinths, and shelving on our neutral-tone Skins walls, created a simple, uncluttered backdrop that highlighted the products and allowed the brand to shine.
The minimalist setup encouraged visitors to focus on the story and the mission, making engagement more meaningful. By keeping the display streamlined and thoughtful, the stand maximised visual impact while remaining functional, allowing guests to explore, interact, and connect with the brand in a natural and memorable way.
What client needed
Tottie needed a meaningful way to share their inspiring mission with a wider audience at the One Fine Baby Expo. As a preferred supplier, we were delighted to support them by donating our Skins expo kit, giving their stand a professional and engaging presence. Tottie’s purpose is simple yet incredibly impactful. For every bag purchased, a woman receives a birthing kit that provides access to a clean and safe birth, no matter where she is in the world. By helping to elevate their story, our contribution created an opportunity for more people to connect with a cause that truly makes a difference.
Simplicity Speaks
Keep it simple. Let the product do the talking. A clean, uncluttered setup ensures that the focus remains entirely on what truly matters: the product itself. By removing unnecessary distractions and keeping styling minimal, the quality, features, and design of the product become the centerpiece, allowing them to shine and capture attention more effectively.
A thoughtfully pared-back display encourages visitors to engage directly with the product, experiencing its details, craftsmanship, and functionality without competing visual noise. It also communicates confidence in the product, demonstrating that it can stand on its own merits without heavy embellishments or over-the-top presentation.
This approach not only highlights the product’s key attributes but also creates a more authentic connection with the audience. Visitors can focus, explore, and appreciate what is on offer in a natural and considered way, making the overall experience memorable, impactful, and aligned with the brand’s values.
how we activated
Our Expo Skins Shortys were the perfect solution to support this brand at the event. What does Shorty mean? At 2400mm high, these compact yet impactful structures are designed to provide a versatile and practical display solution while remaining approachable in size. By using these shorter walls, we were able to create a space that felt open and inviting, making it easier for visitors to engage with the brand and its message.
The simplicity of the branding elements played a key role in letting Tottie shine. Lollipop plates, foam plinths, and shelving were strategically placed on our signature neutral-tone Skins walls, creating a clean and uncluttered backdrop that highlighted the brand’s story and products without distraction.
The result was a functional and visually appealing setup that maximised impact, provided flexibility for product display, and allowed Tottie to connect with visitors in a meaningful and memorable way.
